Photographers – It’s Time To Use Your Words Through Storytelling

When I say photographers and using your words, it may come out as an odd combination of terms. It is a well-known fact that photography in itself is a way of expressing oneself. So why would a photographer need to resort to words?

The other fact we all know about is the intense competition in the business markets. If you want to establish a photography business that grows, you need innovation. And using your words to tell your story is the innovation presently.

There is no doubt that you may have the skills and access to the best cameras and resources in the market. But hundreds of other photographers can say the same.
So what makes you different?

It’s your story that will set you apart. And yes, you can tell your story through the images you capture, but words can add a new side to your visual tale. It makes you engaging with your target audience and clarifies what you are trying to portray through your images.

Musician Amanda Palmer is a good example. Although Amanda is not a photographer, she too is a creative that required clarity and direction within her words. The story she chose use, gave herself an avenue to tell why she was an artist to be taken seriously.

In an attempt to kick off her music album from the ground up on her own, she needed money and lots of it. The band was doing well until they required funds to finish producing. Having left an expensive label behind, they looked at the fund raising platform ‘Kickstarter’ to help. In a month’s time, she had raised $1.2 million through simple words like, ‘This is the future of music’ and ‘ I love you’. – Amanda’s Ted talk

Why Tell Stories?

Stories have been a connection tool for humans for decades. We know about the people before us because we know their stories. So why can’t businesses do the same?

Content has become the basic tool for marketing. However, we should be self-publishing content that is above all else meaningful. Clients will buy into your ideas though your choice of vocabulary. Customers are not just looking for buying products or services; they look for conversations, narratives of the “how”.

Social media has allowed customers to become more opinionated and expressive about what they want. This is the perfect opportunity for business owners to converse with them and identify their demands.

As a photographer, you will make your audience more curious about your work if you tell your story. The audience does not just need generic content; they want vivid, meaningful words that they can relate to. And what better way to do this than tell stories.

“Speak of the adventure not just the final destination”

There is an undeniable power in a good story. Imagine if you can win hearts of the people through your words, that story will become the one associated with your brand; ultimately adding to your brand awareness. There are so many examples of historical brand stories. Consider Levis. Could you become one of these legendary leaders of industry?

Mistakes When Using Drones For Selfies

When taking photos, individuals try out different gadgets to allow them to find the best angle. In addition, individuals also make use of the latest gadgets to ensure that they can capture unique photos. And, one of the best options is to make use of drones.

As of now, more and more individuals make use of drones to capture wonderful aerial shoots. But, there are some individuals who use drones to take selfies. Of course, using drones can make selfies more appealing and interesting. Sadly, there are cases when individuals make mistakes in using drones. Below are some of the following mistakes.

Forgetting about drone and camera compatibility

One of the main mistakes that individuals make when using drones for selfies is they forget about drone and camera compatibility. Most of the time, these gadgets are sold as a whole. But, there are cases when individuals can purchase it separately in order to opt for better drones and cameras. However, buyers neglect its compatibility. For instance, cameras cannot be installed in drones due to different attachments. Or perhaps, buyers have purchased heavy cameras which cannot be lifted by drones. Because of this, taking selfies can be impossible.

Thinking the using drones is easy

The next mistake that some individuals make with regard to drones is they think that using drones is easy. Some individuals think that using drones is like playing a remote control car. Of course, drones make use of controls. However, keeping it stable in the air can be difficult. Not to mention, maneuvering drones is also difficult. Thus, there are cases when you cannot capture the best photos.

Neglecting government rules

Some individuals also neglect government rules. When taking selfies using drones, individuals can lift drones on high places. But, before using one, it is important to know government rules. There are areas wherein government authorities implement strict aerial rules. Thus, using a drone can be a crime. So, it is important to first check the rules in your area before using such gadget to ensure that you can capture wonderful photos without experiencing risk of lawsuits.

Failing to know photography options

Finally, there are also some individuals who neglect photography features of drones. As mentioned earlier, drones can be used to take selfies. But, in order to do so, you need to know the photography options of the drone. Sadly, some individuals neglect this factor which can turn amazing photos into unsightly ones. Thus, it is important to spend time checking these options to ensure that you capture better photographs.

Choosing Professional Event Photographers

There are different events that we hold from time to time and as such, it is important to capture those moments for the sake of memory. There are professional photographers for the various events that you may have including concerts, street photography, sports, fashion events, birthdays, weddings and so on. When you deal with a professional photographer, then you will be able to remember most of the events that you may have been to in a much easier and responsible manner. Even for people aspiring to set up an online business, there is still the need to have a professional photographer who will showcase all the items that are on sale.

When your photos are of a great quality, then you can easily impress your audience. Hiring the best photographer is, therefore, an essential thing to do. There are various ways that you can use so as to get the correct photographer for any event that you may have and they include:

1. Interviews: you need to carry out the initial interviews if you are really determined to find the best photographer. You need to ask the professional some questions so as to be able to know the abilities that they possess and then determine the best ways in which you can use their abilities to your advantage. Get to know the experience they have so as to know if they can handle the task that you may have for them. Ask about insurance, contracts and the experience level. You also need to know the equipment and the photographic style that they usually use.

2. Portfolios: a great photographer will have a portfolio and it should be used as a guide. The quality of the work they have already done should be scrutinized and if it is found to be satisfactory then you should move to other options. A serious photographer will have a portfolio and this will really help in the decision-making process.

3. The specifics: there are all sorts of professional photographers. Some will take photos of people while others love nature and so on. If you want to promote products, then choose a photographer in product photography and if you have an event, select an event photographer. Ask the photographer if they can handle your specific event before you hire. Get to know how they will be able to execute the tasks ahead and if they will be working alone or with a team, depending on the size of the project.

4. Your budget: you need to be open about this. There are different budgets for different events. Get to know the budget of the photographer and compare it with your own. It is always important to have a photographer within your budget. There are different factors that can affect the budget of a photographer and this includes the day-rate, retouching, equipment and travel among others. Your location also matters.